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I have so many competitors, how do I make sure I really do better than them?

Keeping up with the competition is an exhausting fight. Not so much if you use unfair advantages to protect you.

We all have a super power but we don't all know what it is

Think of an advantage as something others don't have compare to you, e.g. a skill, an experience, contacts, and that gives you the edge. Use it to fend off you competitors! 

A good technique is to reuse what you have at hand and others don't, be it software components, hardware, methods, a database of customers. This way it'll always be hard for your competitors to rival and it'll give you legitimacy.

Keep reusing everything you do and learn as a source of further inspiration. You'll build up a reputation and expertise that people will truly give you and not the others.


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