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Monday, 17 August 2015


How to start fruitful discussions?

It's easy to get trapped in discussions that keep running in circles, it annoys people and discourages them to contribute. Most will wait until the situation's clarified before intervening and eventually move on to something else. Good projects become a nightmare because of that.

When the situation isn't clear, most people will eventually move on to something else... leaving you alone

It's not just about communication and presenting things in a appealing way. Mailboxes are full of beautiful yet never open newsletters. Why?

One key's to trigger interest and highlight how people can benefit from the discussion. Try it in your next email that calls for a discussion, expose how the recipients will benefit from actively taking part in the conversation.

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